Did you see this publicity blast this week from Ellora’s Cave?
How, you ask, did all that come about? It still seems like a dream to me but it’s real! It’s really real!
As writers we labor in solitude, especially in the digital age. where we write, submit, edit and promote all from the seat in front of our computers (or in a comfy chair with our laptops precariously balanced. We live for the cons where we can interact with our readers, other authors, our wonderful editors and publishers. And we hope for that one moment when the sun will shine on us, separating us from the pack. The moment when people will see us and say, I have to buy her books.
For me the moment came through the graciousness of Ellora’s Cave, foremost publisher of erotic romance in the world. They created it, they branded it, they hold the standard for it. And I am so privileged to be one of their authors. I will always be grateful to Jaid Black who was forced to start her own company because the established houses didn’t realize what a gold mine they could have had.
Anyway, they have honored me in many ways since Cupid’s Shaft first hit the digital bookshelves. And when they asked me to be part of a promotional campaign I was thrilled, flattered and delighted. Lauren Covello of Smith Publicity skillfully guided me through all the radio and television interviews, the newspaper interviews, the sound bytes. I had to keep pinching myself that it was real. Smith, by the way, is an expert in book and publishing promotion and is managing an excellent campaign for Ellora’s Cave.
But the best was yet to come.
“CBS Sunday Morning is doing a piece on Ellora’s Cave,” Lauren called to tell me, “and we’d like to include you in it. Would you be willing?”
Was she kidding? When the producer called me on my cell I was at a lunch meeting in a restaurant and I think everyone there heard me scream. And that’s how host Bill Geist, producer Dave Rothman and Jerry, the fabulous cameraman, happened to be at my house on a Tuesday, taping me. It was one of the single most exciting days of my life.
They were all so great to work with. We talked about my books, about the granny who writes erotic romance, about the reaction of my kids (they promote it but don’t read it!) and about how I develop my stories. I had to make sure the camera wasn’t on when I was pinching myself to make sure it wasn’t all a dream.
I owe huge thanks to Ellora’s Cave, Patty Marks, Jaid Black, Susan Edwards, Raelene Gorlinsky, Kelli Collins, Marchae Grair. You guys rock. I hope I do you proud.